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All servicesPackaging and Labels · Saga Designs

Give Your Product
A Reason to Be Picked.

FMCG packaging and labels that make your product clear, recognisable and ready for its next chapter. From a single launch to a growing range, we connect creative direction with production thinking.

Discuss your project
Food and beverageFMCG rangesLabels and cartons

Packaging.
In the Real World.

From an everyday convenience pack to a seasonal campaign, each project starts with a different challenge and a clear creative direction.

What we do

Every Detail.
Working Together.

Creative thinking, clear information and production knowledge, brought together around your packaging brief.

01

Packaging Design

A Pack with a Point of View.

A distinct visual direction shaped around your product, its audience and the way it is sold.

Explore Deliverables
  • Creative concepts and pack layouts
  • Brand, product and variant hierarchy
  • Cartons, pouches, bottles and other agreed formats
02

Labels and Range Systems

One Family. Every Flavour.

A recognisable system that keeps your FMCG range connected while making each variant easy to find.

Explore Deliverables
  • Label design and information hierarchy
  • Colour and variant systems
  • Adaptations across agreed sizes and SKUs
03

Pack Visualisation

See It Before It Is Made.

Explore how the design works in three dimensions, with product views that help you review the direction.

Explore Deliverables
  • Packaging mockups
  • Material and finish visualisation
  • Product angles for review and presentation
04

Production Artwork

Ready for the Next Step.

Resolve the approved design against your supplier’s specifications, with care for the details that matter in print.

Explore Deliverables
  • Artwork on supplied, approved dielines
  • Bleed, colour and finishing specifications
  • Final files for the agreed production scope

For food, beverages and everyday FMCG products.

Discuss your packaging
Considered from every angle

Think Beyond the Front of the Pack.

Good packaging introduces the product, organises essential information and makes the brand easy to recognise across formats and flavours. We consider how your pack will work on a shelf, in an online listing and in your customer’s hands, then carry that thinking through to the finished artwork.

Tell us about your project
Our approach

Clear Stages.
Considered Decisions.

We agree the direction together, refine the details and prepare the work for its next step.

01

Discover

Understand the product, customer, competitors and sales channels.

02

Design

Explore concepts that balance brand character, clarity and shelf presence.

03

Refine

Resolve typography, colour, layouts and the printer’s specifications.

04

Deliver

Prepare approved artwork, dielines and production files for handover.

Before we begin

A Few Good
Questions.

Something else on your mind?

Let’s Talk
What can you design?

Labels, folding cartons, pouches and coordinated product ranges. The scope is tailored to your product and packaging format.

Can you work with my printer?

Yes. We can coordinate artwork specifications with your printer or manufacturer, including dielines, bleed and required file formats.

How is the project schedule agreed?

Timing depends on the number of packs, available information and production requirements. We agree milestones after reviewing your brief and supplier specifications.

What do I need to provide?

Your brand assets, product details, pack dimensions or supplier dielines, and approved label information. Final product claims and mandatory text need your approval before production.

GET STARTED NOW

Let’s Begin Your Brand’s
Next Chapter Together.

Start a conversation
GET STARTED NOW

Let’s begin your brand’s next chapter.

Reach out to start. We work with businesses across Melbourne and Australia.

Opens your email app with your brief ready to send.

Prefer a conversation? +61 481 944 419